FRUTA ROYAL, LLC

About

Fruta Royal, LLC is a Hispanic American–owned, self-certified Small Disadvantaged Business headquartered in Visalia, California. The company specializes in supplying fresh agricultural commodities to U.S. federal food assistance and nutrition programs. With year-round grape distribution sourced from California, Mexico, Peru, Chile, and Egypt, Fruta Royal provides varieties including Perlette, Sugarcone, Flame, Red Globe, and Black Seedless. The company serves major national retailers as well as federal agencies such as the U.S. Department of Agriculture, with a strong emphasis on product quality, consistency, and customer education. Since 2019, Fruta Royal has generated more than $104 million in verified federal contract revenue. While the company has recently experienced a downward trend beginning in 2024, projections indicate that 2025 will represent the smallest volume of federal contract activity within the past three fiscal years.